UtilDash

UTM Campaign Builder

Generate trackable URLs with UTM parameters for marketing campaigns.

Generated Campaign URL

UTM Glossary

Source
The platform where the traffic originates (e.g. google, facebook).
Medium
The marketing channel (e.g. cpc, email, banner).
Campaign
The specific product promotion or tactical campaign.

Google Analytics Ready

Compatible with GA4, Adobe Analytics, and all major tracking platforms.

About UTM Campaign Builder

UTM parameters (Urchin Tracking Module) are tags added to the end of a URL to help digital marketers track the effectiveness of online marketing campaigns across traffic sources and publishing media. Our UTM Builder provides a streamlined interface to ensure your tracking links are perfectly formatted and ready for Google Analytics 4 (GA4).

Key Features

  • Instant URL generation as you type.
  • Detailed fields for Source, Medium, Name, Term, and Content.
  • Smart URL validation to prevent broken formatting.
  • Visual glossary explaining each UTM parameter's purpose.
  • 100% private: Campaign data is never stored on our servers.

How to use UTM Campaign Builder?

  1. Enter the destination website URL starting with https://.
  2. Specify the 'Source' (e.g., newsletter) and 'Medium' (e.g., email).
  3. Optionally add a 'Campaign Name' to differentiate your marketing efforts.
  4. Click the 'Copy URL' button and use the link in your ads, emails, or social posts.

FAQ

What is a UTM parameter?

A UTM parameter is a snippet of text added to the end of a URL to track metrics for a specific source of traffic, such as an email newsletter or a social media ad.

Should I use spaces in UTMs?

It is best practice to avoid spaces. Instead, use underscores (_) or hyphens (-) to separate words, or the builder will automatically encode them as %20.

Does this work with GA4?

Yes, these UTM parameters are the industry standard and work perfectly with Google Analytics 4, Hubspot, and most CRM platforms.

100% Privacy Guaranteed

All processing happens locally in your browser. We never see, store, or transmit your data. This tool is fully client-side and secure.